Released on: June 26, 2008, 1:11 pm

Press Release Author: Shannon Sell/Fuel Interactive

Industry: Advertising

Press Release Summary: Brandon Advertising and Public Relations will lead all
marketing and public relations efforts for the largest festival entertainment
complex in South Carolina, the 350-acre Broadway at the Beach.

Press Release Body: Brandon Advertising and Public Relations, one of the leading
golf, tourism and real estate agencies in the Southeast, has been selected by
Burroughs & Chapin Company, Inc. to spearhead all marketing and public relations
efforts for Broadway at the Beach, the largest festival entertainment complex in
South Carolina.

Broadway at the Beach is a $250 million attraction that is set on 350 acres in the
heart of Myrtle Beach and features three theaters, 19 restaurants and more than 100
specialty shops as well as attractions, nightclubs and hotels, all surrounding the
23-acre Lake Broadway. The complex is a past recipient of the South Carolina
Governor's Cup and was deemed the state's best travel destination by the South
Carolina Department of Parks, Recreation & Tourism.

"We are thrilled to have the opportunity to lead the marketing efforts for Broadway
at the Beach," said Scott Brandon, president of Brandon Advertising and Public
Relations. "Offering endless possibilities for new and creative marketing campaigns,
Broadway at the Beach is constantly evolving, featuring new attractions and
retailers as well as a wide variety of events and promotions. As Broadway at the
Beach's agency of record, it is our job to evolve with the attraction in its pursuit
of becoming one of the top entertainment destinations in the country."

Chapin's residential developments include the award-winning Grande Dunes, a
2,200-acre four-star community stretching from the Atlantic Ocean to west across the
Intracoastal Waterway.

Burroughs & Chapin has created numerous commercial developments offering national
and regional name brand shopping. These include Broadway at the Beach - an
award-winning 350-acre festival shopping, entertainment and dining complex
surrounding the 22-acre Lake Broadway; Coastal Grand Mall, a one million square foot
regional shopping mall joint ventured with CBL & Associates Properties of
Chattanooga, Tenn.; Seaboard Commons; South Strand Commons; Arcadian Shores Commons;
the 501 Power Centers and many smaller "jewel box" centers.

A leader in golf and vacation packages, Burroughs & Chapin's Myrtle Beach Trips
offers visitors to Myrtle Beach and the Grand Strand the "one call" convenience of a
direct connection to the most popular attractions in the area and packages them
together in a variety of ways to suit different tastes and budgets. With one easy
call to Myrtle Beach Trips at (800) 819-2282, visitors can unlock all the thrills
and excitement of many of America's favorite family seaside destinations, including
the world-class Myrtle Waves Water Park; the innovative NASCAR® SpeedParkT; the
Pavilion Nostalgia Park at Broadway at the Beach; and The Ripken Experience-Myrtle
Beach as well as a host of custom golf packages. Burroughs & Chapin Golf Management
offers many of the finest 18-hole championship golf courses in Myrtle Beach,
including Grande Dunes Resort Course, Pine Lake Country Club, Myrtlewood Golf Club,
Tidewater Golf Club, Meadowlands Golf Club, Farmstead Golf Links and River Hills
Golf Club. The management group also handles two Par 3 courses and five themed
mini-golf courses.

For more information about Burroughs & Chapin Company, Inc., log onto
BurroughsChapin.com.

One of the leading golf, tourism and real estate agencies in the Southeast, Brandon
Advertising and Public Relations is headquartered in Myrtle Beach, S.C. with a
second office in downtown Charleston, S.C. Founded in 1959 by area tourism pioneer,
Cecil Brandon, Brandon Advertising and Public Relations also handles corporate and
retail accounts. Brandon's client list includes Myrtle Beach Golf Holiday, Caledonia
Golf and Fish Club, True Blue Golf Plantation, Greenway Medical Technologies,
Coastal Grand Mall, The Litchfield Company, Crescent Bank, Myrtle Beach Campground
Association, Litchfield Beach & Golf Resort, Myrtle Beach National Golf Company,
Burroughs & Chapin's Sports, Entertainment and Recreation Division, The Beach
Company, Dataw Island, The Lisi Company, The Landings, The Coves at Round Mountain,
NASCAR® SpeedparkT, Island Vista Resort and HTC Communications.

For more information about Brandon Advertising and Public Relations, call (843)
916-2000 or visit brandonadvertising.com.

Web Site: http://brandonadvertising.com

Contact Details: Shannon Sell
shannon.sell@fuelinteractive.com
1705 N. Oak Street #6
843-839-1456